Carlson
Transcript: Company Values Standard features throughout hotel lines Business Center, Fitness Center, Swimming Pool Standard services throughout hotel lines Express check-in/check-out, room service Non-Synergistic features throughout global markets Food and drinks served in hotel’s restaurants are determined by culture Recommendation #3 Competitive Strategy 1. Establish clear, compelling positioning for each brand 2. Operationalize the brand promises 3. Accelerate development 4. Win the revenue battle 5. Build a global team and organization Synergy Analysis Carlson is to create profiles on Chinese social media websites such as weibo.com and renren.com #3 Porter’s 5 Forces Recommendation #1 Conclusion By: Kelsey Busch, Mindy Jewison & Jackson Newman Operates in 81 Countries Global Leader in Travel Management 1,300 hotels worldwide Over 40 hotels in China Radisson Blu, Radisson, Park Plaza, Country Inn & Suites, Park Inn, Hotel Missoni Whatever you do, do with Integrity. Wherever you go, go as a Leader. Whomever you serve, serve with Caring. Whenever you dream, dream with your All. And never, ever give up. -Curtis L. Carlson Questions? Final Recommendation Carlson SWOT Cities in China Values Industry Analysis SWOT Analysis Competitive Strategy Synergy Analysis Porter's 5 Forces 3 Recommendations Final Recommendation Carlson should focus developments on cities that have the potential to become Tier One cities Industry Analysis Carlson is to have Carlson Wagonlit Travel create deals with airlines and the high-speed rail companies in China 1. Threat of New Entrants - Moderate 2. Bargaining Power of Suppliers - Moderate 3. Rivalry within Industry - High 4. Bargaining Power of Customers - High 5. Threat of Substitutes - Low Ambition 2015. (n.d.). Retrieved April 24, 2013, from Carlson: http://www.carlson.com/our-company/ambition-2015.doCarlson. (2011, June). GHN Executive Profile. San Diego, California, USA: Global Hospitality Resource, IncCarlson Hotels first into the Chongqing market. (2012, August 9). Retrieved April 22, 2013, from Hexun: http://lux.hexun.com/2012-08-09/144561722.htmlCarlson's full integration into Chinese Market. (2006, January 17). Retrieved April 22, 2013, from Xinua Net: http://www.sh.xinhuanet.com/2006-01/17/content_6071818.htm"Carlson Hotels Worldwide Sunshine 100 Group Signed a Strategic Cooperation." __. The Sou Fun, 15 Jan. 2008. Web. 28 Mar. 2013."Carlson Reid Hotel Group Signed Three New Hotel Projects in China." 3 - PR Newswire. Carlson Reid Hotels, 14 June 2012. Web. 4 Apr. 2013. China's high-speed rail. (n.d.). Retrieved April 24, 2013, from Chnrailway: http://www.chnrailway.com/zhuanti/gaotie/Cultural Revolution. (2005, December 1). Retrieved April 23, 2013, from hotelmanagement-network.com: http://www.hotelmanagement-network.com/features/feature394Devonshire-Ellis, Chris. "Magazine and Daily News Service." China Briefing News. N.p., 5 Nov. 2010. Web. 22 Apr. 2013.Hornby, L. (2013, January 2). China Services Growth Adds to Economic Revival Hopes. Retrieved April 22, 2013, from Reuters: http://www.reuters.com/article/2013/01/03/us-china-pmi-services-official-idUSBRE90201A20130103Hotel Competition heats up. (2007, April 1). Retrieved April 23, 2013, from China Economic Review: http://www.chinaeconomicreview.com/node/23952Newslog. (2013, January 18). Retrieved April 22, 2013, from Business Travel News: http://www.businesstravelnews.com/Business-Travel-Agencies/Carlson-Wagonlit-Travel-made-available-a-mobile-app-for-China-that-provides-domestic-booking-capabilities/?ib=Travel%20Mgt%20Companies&a=transOur Company. Carlson, n.d. 2012. Web. 4 Apr. 2013.Sito, Peggy. "Carlson to Add More Hotels in China." South China Morning Post. N.p., 19 July 2012. Web. 12 Apr. 2013.The impact of cultural differences on hotel management. (2009, October 22). Retrieved April 23, 2013, from Leemaocai: http://hi.baidu.com/lmc858/item/5c5feb00fd7e25863c42e20fThe Carlson and Rezidor jointly set up a new hotel group. (2012, January 20). Retrieved April 22, 2013, from Hotel.hc360.com: http://info.hotel.hc360.com/2012/01/310855422288.shtml Tourism, S. (2009, April 20). Carlson Hotels to strengthen the promotion of cooperation with Air China. Retrieved April 24, 2013, from Sohu: http://travel.sohu.com/20090420/n263511027.shtml With the 2010 Shanghai World Expo and Guangzhou Asian Games. (2011, February 11). Retrieved April 23, 2013, from DP: http://dp.dzwww.com/news_292191.htmlXinhua. (2013, January 13). China's Economic Growth in 2012 to 7.8%. Retrieved April 22, 2013, from XInhua News: http://news.xinhuanet.com/fortune/2013-01/18/c_114417549_2.htm Strategic Alliances with Chinese Real Estate Company, Sunshine Real Estate Shift operations into growing cities Carlson At A Glance Ambition 2015 Recommendation #2 Works Cited