Powerpoint
Transcript: Facts: Our outstanding work has led to the production of an in-house operating system and solution called Content Media Guru is a Content Management System with in-built SEO and SMO principles and is changing the way SEO and online marketing works for the client by enabling you, the customer to control every aspect of your online presence through a single solution. By focussing on keeping your content relevant and fresh – updating more often than ever before. Wikipedia pages are shining models of page title to keyword relevancy, they have thousands of pages linking to each other internally (Wiki Community) and have Human Edited Content, content that is fresh and relevant. Wikipedia Have Lots of High Quality Content. Relevance, good quality content and freshness are the major factors in high rankings. The ‘community aspect’ of Wikipedia is a main reason for them gaining the best positions in Search engines. Wiki is made up of thousands and thousands of websites – all interlinked. Google loves Wikipedia. Everyone knows it, and many aren’t that happy about it, especially when some of their poorly written content outranks higher-quality websites on the same subject. But did you know Wikipedia pages appear on Page 1 of Google for 99% of searches? Beyond that staggering number, Wikipedia is the No. 1 result on Google for 56% of searches, while 96% of searches saw Wikipedia in one of the top five positions! Source: Danny Goodwin Associate Editor, Search Engine Watch Is SEO dead? We are a dynamic, Global Business Solutions provider that researches and develops new software to effectively use the internet to market your business online through various search engines around the world. We have developed incredible, state-of-the-art, game-changing software called CMS Guru which will help your business to make the most of your website. Organic or Natural Results Wikipedia Appears on Page 1 of Google for 96% of Searches! Nothing has changed and everything has changed… When it comes to Google's goals, nothing has changed. It STILL has a first priority of displaying the most relevant search results possible. It wants to weed out the gunk and only show us what we are really, really hoping to find. What has changed is how Google accomplishes this goal. Before the emergence of social media, Google had to only rely on the language of the website and how popular, indicated by the number and quality of links to that site, a site was. But today, Google can use ‘social’ data to determine which content is important. This means that, in addition to paying attention to everything it used to pay attention to, Google is also factoring in how popular you are in your industry through social media. The whole algorithm is changing. Sites such as Wikipedia and TripAdvisor are good examples of sites making full use of this. Our solution: Organic listings tend to generate more click throughs as they offer unbiased product information. Source: Enquiro FACT: More people click on organic listings than sponsored listings. As much as 85% of all click throughs in Google are said to be organic. Source: Enquiro Organic results tend to be longer lasting. Unlike a sponsored campaign where a competitor can outbid you for top spot, a well-optimized site can remain in top position for months and even years. It easy to see how these top organic rankings help contribute to their achieving massive online sales each month. Content Media Guru 25 million internet shoppers PayPal and Datamonitor data predicts there will be nearly 25 million online shoppers in the UK by 2011. Each shopper is predicted to spend an average of £48 per online transaction, £865 per year. This will push the total online spending figure up to a massive £39 billion. PayPal found that nearly half of UK adults (43%) claim price is the overriding factor pushing them to shop online, something that is particularly true for electrical (49%) and music purchases (53%). With two-thirds (66%) of us likely to have access to broadband at home, shopping online in 2011 will be quicker and easier than ever before. Source: Paypal One billion internet users The number of people using the internet has exceeded one billion for the first time in December 2008, according to comScore Inc. The figure represents people aged 15 and older accessing the web from computers based at home or at work, but does not include minors or mobile internet users. Every home in the UK will have access to broadband internet access by 2012 under a new Government initiative announced today. 19% of Brits say they could not live without the internet, according to a study by BT. More than half the UK population now spends more than 6 hours a week online, according to a report from BT. Source: comScore/BT Top 5 reasons to shop at a particular website 62% I went to the retailer I have purchased from in the past 38% I found the retailer through search engines 25% I came across an email promotion from the retailer 25% I subscribe to
Prezi Present
Prezi Video
Prezi Design
