HYP Presentation for Conferences
Transcript: To accomplish the Mission, Habitat must engage the Next Generation... But, how? Beyond the work site, volunteers have served as key advocates alongside affiliate staff and board members. Habitat Young Professionals Network Spotlight: Charleston, SC Affiliate Service Core Objectives: educate activate donate Millennials: Habitat’s chance to engage Generations X & Y Others Habitat is uniquely positioned Youth Programs Every day in the United States, hundreds of people volunteer at local Habitat for Humanity affiliates. Goal 1: The Volunteer Pipeline We’re at the edge of a generational cliff: If we do not fully engage the next generation in our cause we will become irrelevant Never in the Rain Goal 5: Foster the next generation of advocates Emotional connection was key: the Circle of Innovators translated the experience to a mass Generations X&Y marketing campaign to connect Habitat with the millennials https://twitter.com/HYPCharlotte HYP Already a Success Young professionals continue their dedication to service through local builds. Habitat Has Served 3 Million People Circle of innovators Elements: Millennials: Habitat's future leaders At risk to become irrelevant to the next generation but they are graying out. Now more than ever, Habitat is seeking resources to sustain and support the organization’s mission and vision. Young Professionals - through their commitment and service – have a major impact by using their social networking skills and passion to achieve fund raising results. The latent potential of Young Professionals for Habitat has been estimated at an annual $9 million. Volunteer advocates have attended meetings with elected officials, testified at hearings, written letters to the editor and more. Habitat Young Profesisonals HYP Habitat Our burning platform: http://seattlehyp.org/ "While walking through the Global Village at Habitat headquarters, we couldn’t help but notice a palette bed on the dirt floor pooling with a puddle of water from a recent rain. " The Idea These are today’s emerging innovators and entrepreneurs that leverage new media to quickly scale up ideas that would have taken years to fully realize for earlier generations Spotlight: Trenton, NJ The Core Program Lacks Targeted Branding For Generations XYZ Lacks Relationships That Span the Middle Years Lacks Lifetime Engagement With Habitat's Future Leaders, Starting Today Foster the next generation into volunteers that are the voices, educated voters, and community leaders for Habitat. Leaders who understand the connection between advocacy and Habitat's mission will increase our impact through their commitment and service. hyp@habitat.org https://www.facebook.com/hfhyoungprofessionals Habitat’s HYP programs will enroll, retain, and mobilize a larger and more diverse volunteer body engaged in skilled volunteerism, fund raising, advocacy and technology-enhanced opportunities that meet volunteers' interests and skills. But, 1.6 Billion Are Still In Need The chapter's guest bartender night raised over $5,000 dollars 28 HYP Groups Spotlight: Flower City Event, Partner Engagement, Wearable, Social Media, Web, Guerrilla Marketing Leverage Targeted Branding For Generations XYZ Build Relationships That Span the Middle Years Create Lifetime Engagement With Habitat's Future Leaders, Starting Today Goal 4: Fund raise with the next generation "Next to it, a tattered doll. That’s where hundreds of thousands of men, women and children sleep every night. No leak proof roof overhead, no floor underfoot – no one should ever have to sleep in the rain." HYP Trenton volunteers not only give back through Habitat, but also engage other community organizations through service http://tinyurl.com/m3rge4e But will only succeed in partnership BIG CONTINUUM GAP Goal 2: Chapter Development MISSION IMPACT The Campaign Habitat is a proven success to the baby boomer generation, Goal 3: Mobilization Habitat Young Professionals Designed to cultivate individuals into life-changing volunteers starting with youth, continuing through young adulthood, and throughout the rest of their lives.